We send more text messages to each other every day by phone than there are people on earth.     The average time spent on a web page is 56 seconds.     At least one blog is launched every second of every day.     There are 4 billion mobile phone on earth.     Your website has just 1.8 seconds to catch people's attention.     Amazon makes more money on cloud computing and storage than it does selling books.     In Tokyo, you can order a customised Toyota on Monday, and drive it home on Friday.     

Pay-what-you-want

We know that famous bands like Radiohead have adopted a pay-what-you-want model and scored a success. They are famous, their concerts sell out, and as well as online sales, their physical CD sales still hit the top of the charts. But how about Mr Derek Webb? This pleased me the most - his record company had no funds to promote his song, so he gave it away, in fact he sent out 80,000 copies in 3 months. In return he asked only for email addresses and postal codes.
Now the smart bit - he sorted the postal codes, invited fans to small gigs by locale, and sold a lot of merchandise! His song is called "Mockingbird." Mr Webb, I take my hat off to you.

Posted by Matthew Poyiadgi at Thursday, September 17, 2009

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